{"id":135871,"date":"2021-09-03t13:54:37","date_gmt":"2021-09-03t17:54:37","guid":{"rendered":"\/\/www.hotgingerla.com\/?page_id=135871"},"modified":"2023-08-30t14:39:40","modified_gmt":"2023-08-30t18:39:40","slug":"web-analytics-agency","status":"publish","type":"page","link":"\/\/www.hotgingerla.com\/services\/web-analytics-agency\/","title":{"rendered":"web analytics agency"},"content":{"rendered":"<div class=\"full-width site-banner wp-block-acf-brafton-banner-block\" style=\"background-image:url(\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-1.png);background-position:center center;\">\n                <div class=\"wrap cf\">\n            <div class=\"innerblockcontainer\">\n                \n\n<h1 class=\"has-text-align-center has-white-color has-text-color\">web analytics agency<\/h1>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color\">don\u2019t waste time and 世界杯预选赛2022直播
 on a marketing campaign that isn\u2019t sparking business growth and success.&nbsp;digital analytics give you insight into what\u2019s working and what\u2019s not on your website and in your content marketing strategy. this can be a complicated task, and there\u2019s little room for error.<\/p>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color\">luckily, brafton, an industry-leading web analytics agency, is here to help.<\/p>\n\n\n<div class=\"m-form-container \">\n <form id=\"mktoform_1163\"><\/form>\n<script>mktoforms2.loadform(\"\/\/app-ab37.marketo.com\", \"593-mit-442\", 1163, function(form){\n    \n        form.addhiddenfields({\"gclid__c\": getgclid()});\n    \n    });<\/script>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color\" style=\"font-size:15px\"><em>by entering your email address, you agree to receive emails from brafton in accordance with our <a href=\"\/privacy\/\" target=\"_blank\" rel=\"noreferrer noopener\">privacy policy<\/a>.<br>you may unsubscribe from these communications at any time.<\/em><\/p>\n\n\n            <\/div>\n        <\/div>\n<\/div>\n\n\n<section id=\"block_626ab591bad7d\" class=\"brafton-blocks brafton-block__list full-width wp-block-acf-list-row-container brafton-block columns-5\" style=\"\">\n    <div class=\"wrap cf\">\n        \n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<h2><strong>what is a web analytics agency?<\/strong><\/h2>\n\n\n\n<p>a web analytics agency helps your brand achieve its digital marketing goals by pulling data and metrics from your website, and analyzing them based on each key performance indicator (kpi) selected by your business.<\/p>\n\n\n\n<p>your web analytics consultant will work closely with your marketing team to determine your web analytics strategy. this will be based on your business\u2019s unique goals and target audience. a skilled web analytics team works across multiple tools and platforms, providing flexibility and versatility throughout the process.<\/p>\n\n\n\n<p>once your goals are established, the analytics experts work their magic to pull metrics on a variety of different kpis. the ideal web analytics agency doesn\u2019t stop there, though. at brafton, we continue to work with your business so you understand not only the specifics of the data, but also what it represents and why important trends exist. we\u2019ll also help you develop a marketing strategy to make improvements to your website and content and achieve your goals.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.dev.websites.brafton.com\/wp-content\/uploads\/2022\/05\/web-analytics-asset-2-750x1175.png\" alt=\"\" class=\"wp-image-132277\" width=\"563\" height=\"881\"\/><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_62963979c9436\" class=\"brafton-blocks brafton-block__list full-width wp-block-acf-list-row-container brafton-block columns-5\" style=\"background-color:#eaedf2;\">\n    <div class=\"wrap cf\">\n        \n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"https:\/\/www.dev.websites.brafton.com\/wp-content\/uploads\/2022\/05\/web-analytics-asset-3-750x1236.png\" alt=\"\" class=\"wp-image-132282\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<h2>why partner with a web analytics agency?<\/h2>\n\n\n\n<p>it isn\u2019t hard to pull metrics from an analytics platform. but website analysis isn\u2019t just about numbers alone\u2014it\u2019s about the&nbsp;<em>how<\/em>&nbsp;and the&nbsp;<em>why&nbsp;<\/em>of those numbers, and determining what needs to be done to improve them.<\/p>\n\n\n\n<p>additionally, while website analytics tools have easy functions for receiving the most basic data, you need a trained professional to achieve more complex metrics that will give you your most important insights.<\/p>\n\n\n\n<p>attempting to conduct website analysis on your own is risky. without proper training, you could interpret data incorrectly, or take something at face value that needs to be explored more deeply. mistakes like these can lead you in the wrong direction when determining your marketing strategy, and you might do your business more harm than good.<\/p>\n\n\n\n<p>that\u2019s why partnering with a web analytics agency is essential. not only will your analytics expert guide you in the right direction, but you will also have peace of mind knowing you are making the right decisions for your company.<\/p>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_62963bb1c943a\" class=\"brafton-blocks brafton-block__list full-width wp-block-acf-list-row-container brafton-block columns-5\" style=\"background-color:#344754;\">\n    <div class=\"wrap cf\">\n        \n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"\/blog\/strategy\/burn-it-to-the-ground-an-seo-story-success-story\/\"><img loading=\"lazy\" src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2017\/02\/brafton-features_website-burning_cover.jpg\" alt=\"\" width=\"750\" height=\"193\"\/><\/a><\/figure><\/div>\n\n\n\n<h3 class=\"has-text-align-center has-white-color has-text-color\"><a href=\"\/blog\/strategy\/burn-it-to-the-ground-an-seo-story-success-story\/\">burn it to the ground \u2013 an seo story [success story]<\/a><\/h3>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color\">no niche is too small to optimize for search. see how we helped one very niche client improve their seo with keyword analysis, technical maintenance and content creation.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-secondary-cta\"><a class=\"wp-block-button__link\" href=\"\/blog\/strategy\/burn-it-to-the-ground-an-seo-story-success-story\/\">read more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"\/clients\/testimonials\/oliver-wight\/\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2018\/02\/hero-oliver-wight-testimonial-768x228.jpeg\" alt=\"\" height=\"217\"\/><\/a><\/figure><\/div>\n\n\n\n<h3 class=\"has-text-align-center has-white-color has-text-color\"><a href=\"\/clients\/testimonials\/oliver-wight\/\">oliver wight on brafton: \u2018they hit the nail on the head\u2019<\/a><\/h3>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color\">when the time came to rejuvenate their brand, oliver wight approached brafton for help redesigning their website and creating new video content.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-secondary-cta\"><a class=\"wp-block-button__link\" href=\"\/clients\/testimonials\/oliver-wight\/\">read more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"\/clients\/case-studies\/how-we-helped-espatial-get-on-page-1-of-search-results\/\"><img loading=\"lazy\" width=\"750\" height=\"217\" src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study-750x217.jpeg\" alt=\"\" class=\"wp-image-164740\" srcset=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study-750x217.jpeg 750w, \/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study-350x101.jpeg 350w, \/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study-220x64.jpeg 220w, \/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study-768x222.jpeg 768w, \/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study-1536x444.jpeg 1536w, \/\/www.hotgingerla.com\/wp-content\/uploads\/2020\/12\/hero-espatial-case-study.jpeg 1800w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><\/div>\n\n\n\n<h3 class=\"has-text-align-center has-white-color has-text-color\"><a href=\"\/clients\/case-studies\/how-we-helped-espatial-get-on-page-1-of-search-results\/\">how we helped espatial get on page 1 of search results<\/a><\/h3>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color\">in a little under a year, we helped espatial rank on page 1 for 19 of its target keywords, ultimately increasing organic traffic and conversions.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-secondary-cta\"><a class=\"wp-block-button__link\" href=\"\/clients\/case-studies\/how-we-helped-espatial-get-on-page-1-of-search-results\/\">read more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_629639d0c9437\" class=\"brafton-blocks brafton-block__list remove-padding-bottom wp-block-acf-list-row-container brafton-block columns-5\" style=\"\">\n    <div class=\"wrap cf\">\n        \n\n<h2 class=\"has-text-align-center\"><strong>what you get when you partner with brafton for web analytics<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\">brafton is a leading web analytics agency for a reason. our web analysts are highly trained,<br>and our services include deep dives into your website and content.<\/p>\n\n\n\n<p class=\"has-text-align-center\">you can feel confident in your choice to partner with us. here\u2019s why:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-4-220x145.png\" alt=\"\"\/><\/figure><\/div>\n\n\n\n<p>all of our analysts have to pass the google analytics individual qualification (gaiq) within their first year at brafton.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-5-220x145.png\" alt=\"\"\/><\/figure><\/div>\n\n\n\n<p>we conduct internal training consistently, and we observe external training for well-rounded perspectives.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-6-220x145.png\" alt=\"\"\/><\/figure><\/div>\n\n\n\n<p>we keep track of the latest search engine algorithm updates, so we\u2019re always aware of the latest best practices.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-7-220x145.png\" alt=\"\"\/><\/figure><\/div>\n\n\n\n<p>we conduct real-time website testing to see why it\u2019s experiencing low bounce rates, low conversion rates, high exit rates or other unusual activity.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<section id=\"block_62963a68c9438\" class=\"brafton-blocks brafton-block__list remove-padding-top skinny wp-block-acf-list-row-container brafton-block columns-5\" style=\"\">\n    <div class=\"wrap cf\">\n        \n\n<p class=\"has-text-align-center\"><strong>additionally, brafton web analysts have expertise in:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<ul><li>google analytics.<\/li><li>google search console.<\/li><li>google tag manager.<\/li><li>semrush.<\/li><li>moz.<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<ul><li>ahrefs.<\/li><li>brightedge.<\/li><li>adobe analytics.<\/li><li>hubspot analytics.<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_62963aa9c9439\" class=\"brafton-blocks brafton-block__list full-width wp-block-acf-list-row-container brafton-block columns-5\" style=\"background-color:#eaedf2;\">\n    <div class=\"wrap cf\">\n        \n\n<h2 class=\"has-text-align-center\">web analytics services brafton offers<\/h2>\n\n\n\n<p class=\"has-text-align-center\">at brafton, we don\u2019t just pull data from the analytics platform and send you on your merry<br>way. our services are meant to empower you to make strategic marketing decisions.<\/p>\n\n\n\n<p class=\"has-text-align-center\">our web analytics services include:<\/p>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\" style=\"flex-basis:25%\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-8.png\" alt=\"\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<p><strong>conducting baseline website analytics<\/strong>, including bounce rate, conversion rate, exit rate, user behavior and other important metrics.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\" style=\"flex-basis:25%\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-9.png\" alt=\"\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<p><strong><strong>looking at multi-channel funnels<\/strong><\/strong>&nbsp;to achieve actionable insight into where conversions come from and what touch points users experience along the way.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\" style=\"flex-basis:25%\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-11.png\" alt=\"\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<p><strong><strong>assessing your website\u2019s user experience<\/strong>, <\/strong>including speed, readability and other analytics to gain valuable insight into user behavior.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\" style=\"flex-basis:25%\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-12.png\" alt=\"\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<p><strong><strong><strong>campaign tracking throughout new marketing efforts<\/strong>&nbsp;<\/strong><\/strong>so as to collect real time and relevant data.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\" style=\"flex-basis:25%\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img src=\"\/\/www.hotgingerla.com\/wp-content\/uploads\/2021\/09\/web-analytics-asset-10.png\" alt=\"\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<p><strong><strong><strong>converting metrics into a reporting dashboard<\/strong>&nbsp;<\/strong><\/strong>to organize data and prioritize each valuable insight.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\"><\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_62963d6bc943b\" class=\"brafton-blocks brafton-block__list full-width wp-block-acf-list-row-container brafton-block columns-5\" style=\"\">\n    <div class=\"wrap cf\">\n        \n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<h2><strong>get help driving meaningful results from your web analytics<\/strong><\/h2>\n\n\n\n<p>there\u2019s not much point in conducting web analytics if it doesn\u2019t result in actionable insights you can incorporate into your marketing strategy. that\u2019s why brafton\u2019s analysts stick with you throughout the whole process, making sure you understand the data and what you can do to improve your metrics.<\/p>\n\n\n\n<p>as a leading content marketing agency, we can use the data we uncover to develop a marketing plan that is sure to improve your conversion rates. you want a web analytics agency that does it all, and brafton is an industry leader for that exact reason.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.dev.websites.brafton.com\/wp-content\/uploads\/2022\/05\/web-analytics-asset-14-750x833.png\" alt=\"\" class=\"wp-image-132305\" width=\"375\" height=\"417\"\/><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_62b47a799e8d5\" class=\"brafton-blocks brafton-block__list full-width skinny wp-block-acf-list-row-container brafton-block columns-5\" style=\"\">\n    <div class=\"wrap cf\">\n        \n\n<h2 class=\"has-text-align-center\">not in the us?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">check our international web analytics services:<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center\">\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-secondary-cta\"><a class=\"wp-block-button__link\" href=\"\/\/www.brafton.co.uk\/services\/web-analytics-agency\/\">united kingdom<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-secondary-cta\"><a class=\"wp-block-button__link\" href=\"\/\/www.hotgingerla.com.au\/services\/web-analytics-agency\/\">australia<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center\">\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-secondary-cta\"><a class=\"wp-block-button__link\" href=\"\/\/www.brafton.de\/leistungen\/web-analytics-agentur\/\">germany<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>\n\n\n<section id=\"block_626ac68dbad88\" class=\"brafton-blocks brafton-block__list full-width wp-block-acf-list-row-container brafton-block columns-5\" style=\"background-color:#344754;\">\n    <div class=\"wrap cf\">\n        \n\n<h2 class=\"has-text-align-center has-white-color has-text-color\"><strong>get started on your new and improved digital marketing strategy with the help of expert web analysts today.<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-primary-cta\"><a class=\"wp-block-button__link\" href=\"\/contact-us\/\">contact us<\/a><\/div>\n<\/div>\n\n\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":223,"featured_media":135872,"parent":111879,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-build-a-page-gutenberg.php","meta":[],"yoast_head":"<!-- this site is optimized with the yoast seo plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>actionable insights, supportive team \ud83c\udf10 web analytics agency | brafton<\/title>\n<meta name=\"description\" content=\"brafton, the leading web analytics agency, will provide you with data-driven insights, helping to steer your marketing efforts. learn more here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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