shibumi normally hosts two partner product advisory boards each year. dozens of experts come from around the world to attend. but when 2020 had other plans, brafton’s video team came to the rescue by managing a virtual conference.

“what we ended up doing was having brafton actually coordinate the whole process,” andrew wiltshire, director, asia pacific at shibumi, said. “that included setting up time with the presenters, helping them with the it challenges that are inevitable, recording them and then ultimately doing the behind-the-scenes editing to bring the videos together.”